John Harrington, a
leading authority on magazine distribution and newsstand trends, offers customized seminar
programs to those involved in today's volatile magazine business. Publishing professionals
from every industry area, as well as publishing suppliers and advertisers, will find these
seminars the best way to explore the impact of magazine retail sales on their businesses.
Mr. Harrington uses the material from his company's annual series of studies, The Magazine Retail Sales Experience, to
examine trends among publishers, wholesalers, and retailers, and to apply these findings
to clients' special concerns. The
Magazine Retail Sales Experience seminar
program is available for full and half-day sessions, and can be modified to meet other
time requirements. It can be produced for large audiences, or presented in a more
interactive, hands-on fashion for smaller groups.